anyone to discuss wiht me of 3rd gdb of mgt602
In marketing, a product is anything that can be offered to a market that might satisfy a want or need. Each product is a bundle of attributes like its design, features, labeling, packaging, Branding etc. the product attributes explains individual choices as a process of choosing bundles of product attributes inherent in products and services.
SME’s of Pakistan usually focus on Quality of the product ,Features of the product, Designing of the product etc. but lacking the Branding of the product, packing of the product and labeling of the product
Point of Discussion:
Reading the above scenario what do you think why SMEs are not focusing on Branding, Labeling and packaging of the product? (20 Marks)
Provide at least 6 logical arguments.
hmm guyz wot u think about our branding ,labeling and packing of product
i think quality wise is gud pakistan but not bad in branding. most popular branding of tea like lipton red leber and phone mobiles like Q mobile, Nokia is the world femous branding.
wots ur idea
wots ur points guyz
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