Current Papers Pattern and Questions Final Term Papers August 2014 (Spring 2014). Date: 22-08-2014 to 02-09-2014
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good work sir
50% questions are from moaaz file
Where is MOAAZ file
Please share his file.
2day's paper (MKT530)
46 mcqs, 4 short questions of 3 marks each,5 questions of 5 marks each,
Mcqs mostly from (communication, culture, innovation types, late night
packages, spokesperson, Celebrity, Global brand n strategies))
1. Celebrity of Global Image or local celebrity? 5 marks
2. Cognitive View Theory? 5 marks
3. Social Mobility in Pak and America? 5 marks
4. Credibility of Celebrity 5 marks
5. differntiate interests of 0pini0n Leader and Market maven? 5 marks
1. internet maven have more influence on their families. 3 marks
2. Disney world ads seek to encourage specific age group to visit their theme
parks without their children for a special vacation. In your opinion
they are targeting which age group/generation? Elaborate the rationale
behind your answer? (3 marks)
-----Contact 4 heLp-----Regards!