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Graded Discussion Board
Strategic Management (MGT-603)

Dear Students!
This is to inform that Graded Discussion Board (GDB) No. 02 will be opened on Feb 04, 2016 for discussion and last date for posting your discussion will be Feb 08, 2016.

Topic/Area for Discussion
“BCG Matrix”

This Graded Discussion Board will cover Audio/Video lessons # 27- 28.

Views: 3183

Replies to This Discussion

  1. Stars:      High growth, high market share =TV
  2. Cash Cows:  Low growth, high market share,
  3. Dog: Low growth, low market share Refrigerator, Water Dispenser, Power Bank

Question marks:  High growth, low market share AC, Freezer


TV = Quadrat I

Refrigerator, Water Dispenser, Power Bank = quadrant III

AC, FREEZER = quadrat II

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