According to the above scenarios discussed, you are required to study the various quadrants of the ‘Grand Strategy matrix’ and determine which strategy is being adopted by Gul-Ahmad and Nishat group respectively?
You must only specify the strategy being used and the quadrant in which each company lies. Also, provide 2 relevant reasons to justify your answer.
samra tariq thanks alot. but as u know that every one is pretty clear about gul ahmad deployed strategies and quadrant in which they fall.. confusion is about nishat?? in which quadrant do they fall??? 2nd or 4th????
Thanks Samra Tariq, and we are waiting for more about this GDB
bro how u think about 3 rd qudrant
The company is only facing shortage of spinners and weavers; and it decided to close its spinning and weaving operations....the scenario is not covered by diversification strategies and retrenchment is regrouping through cost and asset reduction to reverse declining sales and profit, nothing like that is mentioned in the scenario, while liquidation is selling all of the company's assets, which is again not the case over here....what do you think???
samra tariq gud effort
keep it up and thnx for sharing
u r doing great work keep it up :)
I did it with respect to the second quadrant......
4th quadrant has only 4 strategies in it: concentric diversification, joint venture, horizontal diversification and conglomerate diversification. None of the strategies cover the complete scenario given for Nishat, because the company did not added anything new, it is operating with its current products as mentioned in the scenario;
The group has presence in all major sectors and one of the success stories of Nishat group is the Nishat Textiles that caters to spinning, weaving, home textiles, garments and Nishat linen to name a few.
Also joint venture, is when two firms form a separate organization, Nishat exists with its own identity and if you google it you will find that Umar textiles is also operating, Nishat only acquired the assets of Umar textiles which is covered by horizontal integration, i.e seeking ownership or gaining control over competitors....
The scenario is covered by the intensive strategies (market dev., market penetration), horizontal integration and divestiture as mentioned by fighting falcon shakeel bro.
Thanks Samra for such a nice idea
Thanks...but angel sweet doll, differentiation strategies are not part of GSM...the info. you shared is the one which the Nishat group of companies released in their annual report of 2012...we have to research a bit but also we have to keep in mind the scenario given to us...
yes, samra tariq you are right. we discuss situation as they give us, not for their current working. Hum ko jo scenario diya gaya hai, oss ko nazar mai rahk kr batana hai, un ki current laying nai batani. iss liya surffing chor kr apna apna view discuss karien accordingly scenario...........