We are here with you hands in hands to facilitate your learning & don't appreciate the idea of copying or replicating solutions. Read More>>

Looking For Something at vustudents.ning.com? Click Here to Search


+ Link For Assignments, GDBs & Online Quizzes Solution


+ Link For Past Papers, Solved MCQs, Short Notes & More

Dear Students! Share your Assignments / GDBs / Quizzes files as you receive in your LMS, So it can be discussed/solved timely. Add Discussion

How to Add New Discussion in Study Group ? Step By Step Guide Click Here.

OPENING DATE: November 26, 2014
DUE DATE: December 02, 2014
The core objective of this activity is to make the students understand that why CRM is important
and how a good CRM program can improve the customer services and provide customer
After attempting this assignment, the following outcomes are expected.
• Students will be able to understand why “Customer Relationship Management” is
important in providing better customer services and customer satisfaction.
• Students will be able to understand how customer services are improved by the CRM
programs in order to make the customer satisfied.THE CASE:
Pakistan International Airline – PIA, established in 1955, currently placed in the top 20 amongst
the best airlines in Asia. The airline is engaged in the provision of air transport service, operating
passengers & cargo services around the world. The airline serves in “Domestic and International
markets”. The Domestic market for the airline remained highly competitive with all other airlines
determined to raise their share. PIA has the capability to become the best air service provider in
Asia, but due to some reasons, its market share is dropping down in the domestic market as well
as in international market.
The Pakistan International Airlines is suffering from a difficult financial crisis nowadays. The
airline is below par due to many factors such as poor management, lack of maintenance, often a
delay and cancellation of flights, shortage of planes, emergency crash landings, and in some
cases a non-serious attitude of the administration and service staff. Such problems create
irritation among the passengers and they got panic while traveling through PIA.
The PIA administration is considering the establishment of a customer service department to
streamline all complaints and problems. Being a student of CRM, what would you suggest them
to improve their services and find solution to their problems?
24 hours extra / grace period after the due date is usually available to overcome uploading
difficulties. This extra time should only be used to meet the emergencies and above mentioned
due dates should always be treated as final to avoid any inconvenience.
• Make sure to upload the solution file before the due date on VULMS.
• Any submission made via email after the due date will not be accepted.FORMATTING GUIDELINES:
• Use the font style “Times New Roman” or “Arial” and font size “12”.
• It is advised to compose your document in MS-Word format.
• You may also compose your assignment in Open Office format.
• Use black and blue font colors only.
• Use APA style for referencing and citation. For guidance search “APA reference style” in
Google and read various websites containing information for better understanding or visit
Please note that your assignment will not be graded or graded as Zero (0), if:
• It is submitted after the due date.
• The file you uploaded does not open or is corrupt.
• It is in any format other than MS-Word or Open Office; e.g. Excel, PowerPoint, PDF etc.
• It is cheated or copied from other students, internet, books, journals etc.
Note related to load shedding: Please be proactive
Dear students!
As you know that Pre-Midterm semester activities have been started and the load shedding
problem is also prevailing in our country. Keeping in view the fact, you all are advised to post
your activities as early as possible without waiting for the due date. For your convenience;
activity schedule has already been uploaded on VULMS for the current semester, therefore, no
excuse will be entertained after due date of assignments, quizzes or GDBs.

+ How to Follow the New Added Discussions at Your Mail Address?

+ How to Join Subject Study Groups & Get Helping Material?

+ How to become Top Reputation, Angels, Intellectual, Featured Members & Moderators?

+ VU Students Reserves The Right to Delete Your Profile, If?

See Your Saved Posts Timeline

Views: 532


+ http://bit.ly/vucodes (Link for Assignments, GDBs & Online Quizzes Solution)

+ http://bit.ly/papersvu (Link for Past Papers, Solved MCQs, Short Notes & More)

+ Click Here to Search (Looking For something at vustudents.ning.com?)

+ Click Here To Join (Our facebook study Group)


Replies to This Discussion

plze upload soloution soon 


© 2020   Created by + M.Tariq Malik.   Powered by

Promote Us  |  Report an Issue  |  Privacy Policy  |  Terms of Service