Starting Date: January 18th, 2017
Closing Date: January 24th 2017
Total Marks: 5
Discussion Question: |
Technology and innovation plays an important role in the success of every business especially in today’s era of global village. Banking sector is also paying special attention towards technological advancements in their products and services. In order to facilitate the customers, banking sector in Pakistan has launched many products and services based on the latest technology like internet banking, mobile banking, ATMs, SMS alerts, SMS pull banking and credit cards etc. A leading bank in Pakistan has decided to target the customers of less or undeveloped areas of Sindh and Baluchistan provinces where the people are living with minimal or nil interaction of banking services. The bank will offer online banking, ATM facility, phone banking, SMS banking, personal loans, microfinance and SME credit to eligible natives of these areas.
Being the student of consumer banking comment:
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