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                                                         Direct-Request Letters
Learning Objectives:
• To provide students with the opportunity to apply the concepts regarding elements of effective writing to the routine life communication
• To develop the analytically thinking and writing skills among students
When you ask for some information, action, products, adjustments, and references; you are making a request. For making some formal requests you need to send a request letter to the concerned department of person. These letters can contain a direct or indirect request for the reader. Using the direct approach, you place a clear statement of the request in the opening. In the middle you place the details and justify your request. At the end you close it by requesting specific action and conclude in a friendly tone.
Suppose you traveled by an airline and you got your language damaged at your destined airport.
• Your task is to write a letter to the customer service representative to be compensated for damage to your luggage.
Learning outcomes:
• Students will be able to write a direct request letter in an appropriate way.
• Students will be able to raise their level from a layman writer to a communication expert who is equipped with the formal writing skill.
Copied material will be graded “Zero”.
Communication Skills MCM301 Department of Mass Communication Virtual University of Pakistan SEMESTER FALL 2013 ASSIGNMENT NO.2 MARKS: 15
MCM301 Communication Skills VU
Important Note
1. Video lectures can be downloaded for free from http://ocw.vu.edu.pk/
2. In case of any ambiguity feel free to ask at mcm301@vu.edu.pk
                                                              Opening Date
                                         January 29, 2014 At 12:01 A.M. (Mid-Night)
                                                           Submission Date
                                         February 07, 2014 At 11:59 P.M. (Mid-Night)

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Please read the following instructions carefully before attempting the assignment solution.
• Make sure that you upload the solution file before the due date. No assignment will be accepted through e-mail once the solution has been uploaded by the instructor.
Formatting guidelines:
• Use the font style “Times New Roman” and font size “12”.
• It is advised to compose your document in MS-Word 2003.
• Use black and blue font colors only.
                                                                   Solution guidelines:
• Use APA style for referencing and citation. For guidance search “APA reference style” in Google and read various website containing information for better understanding or visit http://linguistics.byu.edu/faculty/henrichsenl/apa/APA01.html
• Every student will work individually and has to write in the form of an analytical assignment.
• Give the answer according to question, there will be negative marking for irrelevant material.
• For acquiring the relevant knowledge don’t rely only on handouts but watch the video lectures and use other reference books also.
                                                                    Rules for Marking:
Please note that your assignment will not be graded or graded as Zero (0) if:
• It has been submitted after due date
• The file you uploaded does not open or is corrupt.

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Replies to This Discussion

Come and Discuss :) :)

Sir Tariq, I need your help please.....

Kindly guide me about the pattern of compensation letter.....which is the correct one of the following two:

Limpton Goods
317 Model Town 

27 January 2014 

Attn: Mr Atif Sheikh 
Sales Manager 
Everlong Batteries
131, G.T Road 
Model town

Dear Mr atif





Yours sincerely,

Usman Chaudry

Assistant Marketing


Flat 304 Lucky Star

Zaib-un-nisa Street


24 January 2014

The Administrative Officer 
Exhibition Services
Exhibitions International 
33 Saba Avenue

Dear Sir,






Yours sincerely

Naina Lodhi

Manager HRM

Please guide.....

i think first formate is okay

koi to idea share kry

 Here is a check list for direct request letters:

 A. Direct Statement of the Request

  1. State your request clearly in the opening so that the main idea cannot be misunderstood.
  2. Write in a polite and understanding tone.

 B. Justification, Explanation, and Details

  1. Justify your request or explain its importance.
  2. Explain the benefits to the reader of answering, if possible.
  3. List specific questions.
     a. Don't ask questions for which you can easily find answers by yourself.
     b. Arrange the questions in a logical way.
     c. Number the questions.
     d. Word the questions carefully to get exact information you want.
     e. Put one topic in each question.

 C. Courteous Close with Request for Specific Action

  1. Indicate the follow-up action which will benefit the reader.
  2. Make action easy, such as enclosing a return envelope or explain how you can be reached easily.
  3. State the response date or time and justify it, if that is important.

Hope this site will help


Here is a Direct request letter sample


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