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Please read the following instruction carefully before preparing the assignment solution:
• Be very specific and focused on the issue while answering a question.
• Your answer should not exceed 200 words.
Learning objective:
• To create understanding about John W. Atkinson three needs theory
• To create understanding of three needs theory in organizational context
A government body is not achieving its targets timely and the major reason behind the
situation is poor strategies of its Director Mr. Hasan. He is that type of personality who
always shows agreement with the group members because of his social nature. Mr. Hasan
is good at handling conflicts yet his first priority is to avoid uncertainty for smooth
running of the operations. In order to cope up with the situation of delayed targets, a
meeting was being called and resultantly two new personnel Mr. Ayaz and Mr. Ahmad
were being appointed. Mr. Ahmad analyzed the situation and tried to control the workers
by exertion of authority and set new targets. Mr. Ahmad developed competitive strategies and influence others for timely completion of projects. Mr. Ayaz always welcomes
regular feedback from lower level staff and accomplished goals.
Assignment Question:
Recall John W. Atkinson three needs theory and identify which of the basic driver or
motivator is dominant in above mentioned personalities. Elaborate with proper reasoning.
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Replies to This Discussion

plz share ur ideaz...

Dear All,

REMEMBER: Its not my subject but I can give you hints to work on this:

John W. Atkinson three needs theory is based on 

1) Need for Achievement

2) Need for Power

3) Need for Affiliation

Personality: Mr. Hasan > Need for Affiliation is more. He is listens his colleagues and agrees with their excuses although they are the reasons for not achieving their targets.

Personality: Mr. Ahmad > Need for Power. He monitored the situation and set target for each person. Each person is answerable if not meeting its deadline. He exercised his power and issued warnings to the staff not improve themselves.

Personality: Mr. Ayaz > Need for Achievement. He listened to the issues from the staff, try to find out the solutions. Staff is happy and motivated to reach the goals.


Mahmood Rana

thnx  mahmood rana....



Read below my comments.

Mahmood Rana

lakin agr hmy in my sy btana ho k kon dominant h 3 of them my tw kon hOga?????

Dear All,

Here is the answer for one of the personality. Rest you do it.

Personality : Need for Power
Name : Mr. Ahmed
Driver/ Motivator : Used his authority of power. Developed new strategies according the situation. Set new targets and deadlines. Influence staff they must complete projects on time.
Reasons : Staff lazy. Do not care about projects, deadlines and quality. Needs strict actions to make them answerable.

Rest of the personalities you do it yourself.

PLEASE WATCH INDIAN MOVIE " Chhoti Si Baat - 1975"
How Col. Julius Nagendranath Wilfred Singh (Ashok Kumar) helps Arun Pradeep (Amol Palekar) to develop his personality.

See how Amol Palekar changed personality turn things in his life and how he handles people of different personalties

Mahmood Rana

 Mahmood Rana thanks for sharing 

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