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My today MGT301 Paper spring 2015 (Study past papers lazmi)
Total 50 Question
40 MCQs and 10 Subjectives (3 & 5 Masrks)
What is Customer Black Box? Write its parts name. 3
Define and differentiate b/w Catalog, KIOSK and database Markets. 5
What is personal selling? Briefly explain.5
What do mean by Competitors. Briefly explain 5
Why and how Direct marketing getting more and more use? 3
E-Marketing general rules? Briefly explain any five. 5
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