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Paper: MGT301 | Attempt Date: June 13, 2014 | Morning
Q1. Stimulus-response model & it help marketer or not? (5 Marks)
Q2. If you are marketing manager, you want to lunch new soft drink in market? What steps you will take? (5 Marks)
Q3. Why some of company adopts Niche Marketing? (2 Marks)
Q4. Marketing Department Organization? (3 Marks)
Best of luck
what wil be the answer for Q:1 ? kindly help me ?
Lesson – 14 -> "Model of consumer behaviour"
Marketing stimuli consist of the four Ps: product, price, place, and promotion. Your can study that part, it will helpful to understand it.
For extra source.
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Thanxx For Sharing
Today MGT 301 mid term exams....apart from 18 MCQs there were 5 subjective questions. sharing here for the betterment of all students.
1. what are product life cycle stages?
2. why secondry data collection is impornt & what are possible problems in its collection?
3. what is marketing process. explain steps involved in it?
4. packaging is one element of product decision mix. describe this concept with real life example?
5. differentiate between exploratory & descriptive research?
Can any one tell me how many mCQs and LQs are in the mid term paper of MGT301?
How many lectures will be in cluded in Mid term exams?????????????????? :o
salam
plz anyone add midterm past paperz by moaaz....
plz help me
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