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MGT301 current midterm Past papers from from 17th Dec to 29th Dec. 

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plz anyone share your paper.....

MGT301 (22-12-2016)(10:30 PKST)

  1. M.S.F is a travelling agency. It offers different rates on the basis of earnings of the clients visiting this agency. What type of segmentation is done in this regard?
  2.       Suppose a firm is to open a new outlet for its product. What are the important questions that the firm needs to be answered first?
  3.       Toyota Cars is a well-known brand. It develops strong partner relations with its suppliers. How do you think these relations with suppliers can affect company’s operations?
  4. Culture, subculture and social class are the elements related to culture that influence consumer behavior. What are the elements of social factors that influence consumer behavior?

5. Discuss the statement; “If you fail to plan, you plan to fail”.

msqz past paperz mein sy aye thy kia paper mien

NO
all were conceptual

My Today Paper Mgt301 at 9:00 am

Q:Define statement "If you fail to plan,you plan to fail"?

Q:Why is it important for a product/brand to understand the cultural factors. Explain with examples?

Q:What is social marketing concept. Explain it?

Q:What is consumer market and explain study to consumer behavior?

Q:Enlist different stages that are involved in product development.Briefly explain the first stage of new product development?

Some MCQS:
The most realistic definitions of 'wants' is
#) Customer want needs
#) ?
#) ?
#) ?

A _______ is a company'set of investments,holdings,products,business and brands.
#) Business portfolio
#) SBU
#) Marketing mix
#) None

:) 
 Dua ( دعا ) mein yaad rakhna. 
Best of Luck
:)

Past Papers for Preparation of MGT301 Midterm Paper 

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