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MGT301 Principles of Marketing GDB NO.2 Discussion and Solution opened on January 24, 2014 closed on January 28, 2014.

Graded Discussion Board # 02 Dated: Jan 21, 14

Important announcement

Graded Discussion Board

PRINCIPLES OF MARKETING (MGT301)

 

Dear Students!

 

This is to inform that Graded Discussion Board (GDB) No. 02 will be opened on January 24, 2014 for discussion and last date for posting your discussion will be January 28, 2014.

 

Topic/Area for Discussion

 MARKET MIX DECISIONS

 

This Graded Discussion Board will cover lesson 28 to lesson 31.

 

Note:

For acquiring the relevant knowledge, do not rely only on handouts but also watch the course video lectures and read additional material available online or in any other mode.

 

Important Instructions:

  • Your discussion must be based on logical facts.
  • The GDB will open and close on above specified date and time. Please note that no grace day or extra time will be given for posting comments on GDB.
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  • Your answer should be relevant to the topic i.e. clear and concise.
  • Do not copy or exchange your answer with other students. Two identical / copied comments will be marked Zero (0) and may damage your grade in the course.
  • Books, websites and other reading material may be consulted before posting your comments; but copying or reproducing the text from books, websites and other reading materials is strictly prohibited. Such comments will be marked as Zero (0) even if you provide references.
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Replies to This Discussion

koie proper idea upload karain na...

www.dell.com

Dell is now selling products and providing services through web site. you can purchase online which reduces the cost of intermediaries and middleman ..

We just try to make it proper answer ... but concept of copy and past will give you (0)

Double edge means k dell is selling in two ways direct marketing and indirect marketing, in this case the online marketing is basically a direct marketing where companies sale products or services directly to its customers through web site that create a double adge for the company

 which increases the sale and decreases the extra cost of intermediary or channel of distribution

any one help me in soc401 assignment 

nice

Anytime.............

thnx for the sharing ur concept which is useful 4 all the students of mgt301

Anytime Syeda Seemab Kazmi

Feel Free to share your queries, I'll try to solve........ Main VU Se 3 Saal pehle clear kar gaya tha..

Which strategy can Dell follow?

We just try to make it proper answer as Dell is now selling products and providing services through web site. you can purchase online which reduces the cost of intermediaries and middleman ..

Double edge means k dell is selling in two ways direct marketing and indirect marketing, in this case the online marketing is basically a direct marketing where companies sale products or services directly to its customers through web site that create a double adge for the company

 which increases the sale and decreases the extra cost of intermediary or channel of distribution

Dell is the name which everybody aware of , As per the technology they using are much better than fewer of other competitors like HP ,Samsung, but most of the competitors are paying much more attention to make the product more attractive by design which is very important to compete in global market.

As dell is already dealing in online market so the further strategies should choose by Emails, ads on various most demanding websites and follow the 4 ps( product, price, place, promotion) effectively.

Dell should follow some below points to enhance the sales and reduce the cost to compete the market:

- Dell should  launch the product on the websites which are famous and mostly  viewed

-they can use the attractive design for  the product within actual cost arrived for unit manufactured.

-Dell should should hire experts who look after the market of all other top competitors to check the standard of product later can compare the quality standard.

-Should conduct online conferences in different customer websites  and invite the customers to join the conference and participated customers will be awarded special discounts  on purchasing Dell product.

-Give special incentives to skilled and unskilled workers.

- To follow 4ps ,product should to eye loving within best minimum price on the best viewed websites to present in attractive way.

I wrote this: Do not Copy otherwise my marks will be Zero too. just get an idea to write in your own words. thanks

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