We are here with you hands in hands to facilitate your learning & don't appreciate the idea of copying or replicating solutions. Read More>>


Looking For Something at vustudents.ning.com? Click Here to Search

Understanding Breakthrough Marketing in 21st Century
 

(1)   In 21st Century when computer and internet come in world. IT can change the whole image of marketing.

ICT effect the whole mark and industries. Now company starting care more then before

Customer needs and wants. Company starting more attention to their customer and calculates whole life

Of their customer. How much customer give advantage to company.

Company starting direct marketing to reach their customer and provide more facility and more products

They are reaching through news paper, magazines, internet Email, Web sites, tele marketing and televisions.

Company now starting business on internets you can buy and sell any kinds product through out world to set a home.

Company show there product name, images, properties of product, technical issue and how you use the product. you can buy the product online or from nearest shop. Every company try to make their ego

 

 

+ Click Here To Join also Our facebook study Group.

..How to Join Subject Study Groups & Get Helping Material?..


See Your Saved Posts Timeline

Views: 938

.

+ http://bit.ly/vucodes (Link for Assignments, GDBs & Online Quizzes Solution)

+ http://bit.ly/papersvu (Link for Past Papers, Solved MCQs, Short Notes & More)

Replies to This Discussion

is mein rules nd benefits be tu askty hein ict

1. Develop and improve ICTs infrastructure for all sectors of the economy (communications, electricity and transport).
2. Encourage full utilization of existing communications infrastructure to reduce resource wastage.
3. Implement an integrated and equitable framework for accelerated ICTs development and uptake.
4. Increase bandwidth on the national backbone and international gateway(s) systems to enhance speed and efficiency of operations.
5. Develop supportive and enabling infrastructure to ensure equitable access to ICTs by all citizens including disadvantaged groups and rural communities.
6. Promote local production of ICTs products to ensure relevance of content and use of appropriate technologies that meet international standards.
7. Establish institutional mechanisms to co-ordinate inter-organisational planning, policy-making and implementation of strategies to develop ICTs taking into account the convergence of broadcasting, telecommunications and on-line computer services.
8. Implement measures to develop and retain skilled human resources in the ICTs sector.
9. Rationalise the ICTs tariff structure to make ICTs more affordable and accessible.
10. Introduce and enforce stringent quality of service standards in the provision of ICTs.

we study jest 10 lesson of marketing. we are not experts like you but which statement you pass that teaching ICT infrastructure , designing and implementing IT

Alaaka Akbar tha saka way daltha pa marketing ki....GDB thayara way....

A discussion is already created.

http://vustudents.ning.com/group/mgt301principlesofmarketing/forum/...

So you don't need to make duplicate disscusions.

(ICT)Information and communication technologies in education, Marketing, business deal with the use of Information and Communication Technologies (ICTs) within technology.
ICT in recent marketing help us to improve the ways of communication. It helps us to reach the target market, customers, sustains in records and DB. The transaction of each customer, generate a loyal customer. It is an easy ways of advertisement with the help of internet.chennel, webpages by enticing highlights promotions and free gift samples. All these facilities are provided by ICT, in other words, it has revolutionized not only marketing field but also our social setup in every field of life.



ICTs infrastructure for all sectors of the economy develops and improve e.g. (communications, electricity and transport).
ICT has Reassure the full utilization of present transportations infrastructure to decrease resource wastage.. Implement an cohesive and reasonable framework for faster ICTs development and approval.. Rise bandwidth on the nation-wide pillar and global entry schemes to improve rapidity and competence of practices.. Grow helpful and allowing substructure to safeguard reasonable entrée to ICTs by all countries plus disadvantaged collections and rural groups.

 

Akbar shah

Dear Fellows,

All of you are requested, Please post Only One Discussion For Current Assignment/GDB/Online Quiz and everyone reply/share/discussed his/her data on that same discussion, so that all members get solution & discuss easily on Current Assignment/GDB/Online Quiz.

So please don’t post two or more discussions for one Current Assignment/GDB/Online Quiz, hope you’ll understand and cooperate with us.

Our main purpose here discussion not just Solution.

 

 

Note @ All: You don’t need to go any other site for this assignment/GDB/Online Quiz solution, Because All discussed data of our members in this discussion are going from here to other sites. You can judge this at other sites yourself. So don’t waste your precious time with different links.

Policy Thrust in Capacity Building
1. Provide equitable access to ICTs enabled education and training in all parts of
the country, including the disadvantaged communities.
2. Facilitate acquisition of basic, applicable and affordable ICTs equipment.
3. Build ICTs capacity skills.
4. Promote stakeholder participation and partnerships.
5. Promote training in software development, provision of ICTs service and ICTs
resources development.
6. Promote e-learning and use of e-learning materials.
7. Standardise ICTs in the education sector.
8. Embed ICTs literacy in the pedagogy of our schools, colleges and universities.
There is need to have a policy that governs ICTs and regulatory mechanism to monitor and manage operations in the ICTs sector. Some of the components to form a firm foundation for ICTs include: assessment of ICT status in all sectors of the society (e-readiness), the challenges encountered in the establishment of an e-society, and above all the will and commitment by leaders to adopt ICTs as enablers for national economic development.

6. ICTs CHALLENGES IN AFRICAN COUNTRIES
African countries are now aware of the benefits derived through adoption and use of ICTs but there are many serious challenges which must be addressed and chief among them are:
ƒ Inadequate communications and power infrastructure
ƒ Shortage of ICTs facilities and ICTs skills
ƒ Inadequate institutional arrangements
ƒ Limited financial resources
ƒ Inadequate public private partnership
ƒ Limited data management capacity
ƒ Inadequate horizontal and vertical communication 7
ƒ Inadequate bandwidth nationally and on the Gateway
Some of the above challenges can be addressed through public-private smart partnerships.

MINDSET CHANGE IN GOVERNMENT


In Africa, governments are now faced with the challenge of transformation, a paradigm shift, necessitated by the age of network intelligence. Governments must undergo internal and external transformation in order to move in unison with the private sector and respond swiftly to ICT developments and its dictates. Internally, Governments are called to improve the efficiency and effectiveness of internal functions and processes within government departments and institutions through internetworking while externally, governments are called to be more transparent and give citizens access to government information. 
Government should appreciate their overall responsibility of creating a conducive environment that allows for the development of ICTs for national benefits. e-Government must be customer driven and services oriented, meeting the needs of citizens and improving the quality of life. Ensuring the availability of minimum supply of ICT infrastructure, roads and electricity (including solar and renewable energy) for remote and rural areas should be considered an important part of those strategies. Lowering the cost of PCs for targeted population groups, relaxation of import duties, tax breaks and assurance that investors can regularly repatriate their investment should be incorporated. Government should understand ICT and their implication to government and society at large. The Policy should unequivocally spell out the role of government.

e-Government: An Overview


e-Government uses ICTs to provide, on-line:
ƒ Convenient access to government information and services.
ƒ Delivery of public services.
ƒ Efficient and effective method of conducting business transactions.
As a Policy, Government should:- vustudents.ning
1. Develop an e-Government policy and legal framework.
2. Ensure that every ministry/department develops and manages computerised information systems.
3. Ensure that every Government Ministry and Parastatal has an updated informative and interactive website.
4. Create an e-Government Agency to coordinate and rationalise efforts by government entities working on ICTs.
5. Make e-Government services accessible to all citizens.
6. Provide a systems security framework for e-Government.
7. Build capacity for e-Government.

e-GOVERNANCE


e-Governance includes the use of ICTs in the following areas: ƒ Participation in the decision making processes by the citizens, e.g. formulation and implementation of economic and social policies,ƒ Making Government more accountable, transparent and effective,ƒ Facilitating the electoral processes, and ƒ Maintenance of law and order.
The following should be reflected at policy level:
1. Promote the principle of Universal Access.
2. Develop on-line projects that provide information on governance at and across all levels of society.
3. Strengthen governance and legal framework that promotes participatory democracy and accountability.
ICT SUPPORT TO ECONOMIC DEVELOPMENT AND POVERTY REDUCTION
ICTs provide an opportunity for nations to address the digital divide and reduce poverty while registering economic growth. Developed and some developing nations have seen the emergence of a vibrant ICT sector that significantly contributes towards national gross domestic product (GDP). It is this ICT sector that should be built, in most cases, through public-private partnerships.
8.1 ICT Sector
The ICT sector must be strengthened since it affects operations of all other sectors of the economy.

9 Policy Thrust to strengthen the ICT sector


1. Develop and improve ICTs infrastructure for all sectors of the economy (communications, electricity and transport).
2. Encourage full utilization of existing communications infrastructure to reduce resource wastage.
3. Implement an integrated and equitable framework for accelerated ICTs development and uptake.
4. Increase bandwidth on the national backbone and international gateway(s) systems to enhance speed and efficiency of operations.
5. Develop supportive and enabling infrastructure to ensure equitable access to ICTs by all citizens including disadvantaged groups and rural communities.
6. Promote local production of ICTs products to ensure relevance of content and use of appropriate technologies that meet international standards.
7. Establish institutional mechanisms to co-ordinate inter-organisational planning, policy-making and implementation of strategies to develop ICTs taking into account the convergence of broadcasting, telecommunications and on-line computer services.
8. Implement measures to develop and retain skilled human resources in the ICTs sector.
9. Rationalise the ICTs tariff structure to make ICTs more affordable and accessible.
10. Introduce and enforce stringent quality of service standards in the provision of ICTs.
11. Create a conducive environment for investment through PPPs in the ICTs  sector.
12. Promote local research and development in software and hardware relevant to all sectors of the economy.
13. Promote awareness and use of ICTs.

 




Its definitely lot of work. But i realise, that we are not supposed to write so much details. Only logical comments/ ideas will be enough focusing benefits introduced by ICT in Modern Marketing Functions by improving ways of communication, reach to target markets / customers, assisting in maintaining records/ DB against each user or its transactions so creating loyal customers, ease of advertisements by channels, Internet/webpages, attracting more & more audience with the help of good promotions by Internet, highlighting projects/ products/ services on web, etc................

And all these facilities are provided by ICT, in other words, it has revolutionized not only marketing field but also our social setup...

What does ICT mean?


Information and communications technology or information and communication technology (ICT), is often used as an extended synonym for information technology (IT), but is a more specific term that stresses the role of unified communications[1] and the integration of telecommunications (telephone lines and wireless signals), computers as well as necessary enterprise software, middleware, storage, and audio-visual systems, which enable users to access, store, transmit, and manipulate information.[2]
The phrase ICT had been used by academic researchers since the 1980s,[3] but it became popular after it was used in a report to the UK government by Dennis Stevenson in 1997[4] and in the revised National Curriculum for England, Wales and Northern Ireland in 2000. The term ICT is now also used to refer to the convergence of audio-visual and telephone networks with computer networks through a single cabling or link system. There are large economic incentives (huge cost savings due to elimination of the telephone network) to merge the audio-visual, building management and telephone network with the computer network system using a single unified system of cabling, signal distribution and management.

 

another

ICT (information and communications technology - or technologies) is an umbrella term that includes any communication device or application, encompassing: radio, television, cellular phones, computer and network hardware and software, satellite systems and so on, as well as the various services and applications associated with them, such as videoconferencing and distance learning. ICTs are often spoken of in a particular context, such as ICTs in education, health care, or libraries. The term is somewhat more common outside of the United States.
According to the European Commission, the importance of ICTs lies less in the technology itself than in its ability to create greater access to information and communication in underserved populations. Many countries around the world have established organizations for the promotion of ICTs, because it is feared that unless less technologically advanced areas have a chance to catch up, the increasing technological advances in developed nations will only serve to exacerbate the already-existing economic gap between technological "have" and "have not" areas. Internationally, the United Nations actively promotes ICTs for Development (ICT4D) as a means of bridging the digital divide.

 

You are required to discuss the significance of ICT in facilitating the marketing efforts in modern business environment from company’s perspective. What potential benefits companies may enjoy while incorporating the ICT for customer facilitation.


the companies of Pakistan are not considering the marketing concept on social activities. Companies are just for the purpose of earning profit, but not thinking about the future. They provide lower SMS rates and call packages which have negative impact on the people especially the growing stage people. The companies provide late night offers means to waste the energy talent student in fun rather their study. If we not control this kind of social activities then we are coming on the stage after a few years to damage all the skilled and mental potent ional. Basically it is not against the companies because they unprofitable. But it is totally against the social culture of Pakistan due to negative thinking of people. People just use these products and services for the negative ways rather than positive sense. This condition is imposed on young boys & girls who use these packages in negative ways. Companies are just offering more cheaply and affordable prices for acquiring the market shares just for competitive edge. Companies have divided young people thinking in unethical, unproductive and time consuming activities. These SMS packages and call rates provide benefit to the companies but it against the social culture of Pakistan.

They waste their time in sending SMS and making calls late night rather than they study or doing their work. This is a big problem in Pakistan and we are very toward the back in list of developing countries. The telecom companies are the responsible for the damage of social culture and waste the talent due to cheap prices because everyone have to access to these packages and rates. I personally recommended that these packages have the access for those people who specially need them

 

RSS

Today Top Members 

© 2019   Created by + M.Tariq Malik.   Powered by

Promote Us  |  Report an Issue  |  Privacy Policy  |  Terms of Service