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SPRING 2014, SME MANAGEMENT (MGT601), ASSIGNMENT NO. 02, DUE DATE: 11TH AUGUST, 2014 MARKS: 20

ASSIGNMENT:
The small and medium enterprises (SMEs) are considered as the engine of growth & prosperity
not only for the individuals but also for the countries. They accelerate economic activity, create
jobs, enhance capital formation and undoubted fully work as a back bone of economy for many
countries (Taiwan, Korea, Japan, China etc).
All the entrepreneurs are keen to consider factors that are considered essential for the success
of any enterprise, but do all these factors really take to make a business successful? This is not
an easy question to answer, as each entrepreneur has a different definition of success, however
the answer of success is too simple: “The key to a successful business is customer service and
retention that is so much more important than marketing.
An entrepreneur is one man show, who has to make all decision regarding the enterprise
(Finance, Procurement, Marketing, HR, Supply chain etc). In true sense an entrepreneur is
responsible for the success and failure of business, thus the errands increases and right decision
making becomes the need of the hour.
Considering the fact that you are running a small enterprise (Hudabia sports), who are indulged
in manufacturing Soccer balls, Beach Volley Balls, Hand balls, Rugby balls, Soccer Suits, Goal
keeper suits & Gloves and related products and a bit successful in capturing orders but it
becoming difficult to retain and attract new one due to stiff competition from competitors in
the same category and also lacks its marketing ability and limited financial resources to actively
locate its business and find potential customers. The economy is dwindling, inflation is at its
peak and power crisis is prevailing.
Being a student of Small & Medium Enterprise subject and having the strong market
knowledge,
What would be the possible hurdles for Hudabia sports in export of mentioned goods?
What would be the strong controllable factors that Hudabia sports can use to uplift its
products and exports? Justify your answer with solid arguments and relevant facts.
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Replies to This Discussion

ohhhh Allah.... koi b ready ni discussion k liye ??? ab ning py help e ni milti koi b adminz b pta ni khan bzi hoty 

han blkul aisa he h.help nh hoti ab ning p,

11 is the last date discuss it ???????????????

- lack of ability to retain Customers

- lack of money

Yar kuch to btao

bribery

corruption

Please Discuss here about this assignment.Thanks

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ab her koi apni uplod kr laty han assignment koi discussion nh krta.............

aj extend day b guzar gyaa ... koi idea tk post ni hua :( :( :(

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