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Executive summary

 

Our research problem is to measure “the awareness level in the market regarding computerized system for their business”. First of all we conducted pilot survey and then we pointed out some variables contributing our research. Then we started our proper detailed survey. We used descriptive research in our problem because the problem already exists in the market.

For data collection we used survey approach. For our measurement instrument we use questionnaire.

For sampling we used judgment sampling that is a type of non-probability sampling. Our selected sample size is 60. We visited different organizations, conducted interviews of different managers and filled out the questionnaire.

We plotted the information gathered through the questionnaire on different types of graphs to show that how they are related with our problem. By plotting the weights of different variables on the graph we can also analyze which factor is preferred by the organizations.

At the end we analyzed that out of our sample of 60 businesses 11.67% are exactly unaware of the benefit of computerized system in business. 36.83% have adopted the computerized system 41.5%.

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Background

 

 

Management problem: -

 

The management problem is that the software houses want “to measure the awareness level in the market regarding computerized system and the role of business soft wares for their business”.

 

Research problems: -

 

The researchable problem is “to measure the awareness level in the market regarding the computerized system for their business”.

 

Variables that influence the management and researchable problem.

In the beginning of our research we identified some variables affecting the man agent and researchable problem. There we identified some variables leading the business to adopt the computerized system and there are some variables those are preventing them to adopt the computerized system.

 

a) Variables preventing business to adopt the computerized system.

1: -Hard ware reliability: -

Actually different business organization don’t the computerized system only because of that they are not satisfied with the reliability of the hard ware of the system. For example some organization don’t adopted the computerized system because they are afraid of damaging the hard disk of the computer that may cause of losing their important data about different issues.

 

2: -soft ware cost: -

Some business don’t adopted the computerized system because they think that by purchasing the new software will increase their operating cost and they used to carry out their daily operations with the traditional manual system. Actually most of them are unaware of identifying the best business soft ware for their daily operations.

 

 

3: - unskilled staff: -

The most important factor that many business are not adopting the computerized system is that they don’t computer skilled people. Most of their employees are unable to use the business software because in old organization employees are not computer literates.

 

4: - lab problem.

Most of the organizations don’t have the lab problem in their offices, therefore they can’t share the data. In lab problem they don’t have building where they can build their lab, and can implement computerized system.

5: -implementation: -

The most important factor is the implementation of computerized system in their system. The implementation involves the actual working with computers and business soft wares.

They are afraid with the thread they have to face after adopting the computerized system.

They say that if we adopt the computerized system with the help of some system analyst then who will be the responsible for the reliability of the system after some time. Implementation also involves the training of the employees, documentation of whole system.

Due to above sited variables organizations are reluctant to adopt the computerized system, if some have adopted the computerized system they are maintaining the manual system as well.

 

 

 

 

 

 

 

 

 

 

 

 

b) Variables leading business to adopt the computerized system. 

 

1: -Expansion of business.

Some of the business use computerized system for the expansion of their business. By online transaction they are expanding their business around the wide geographical area.

 

2: -Efficient inventory system.

Some people use business soft wares for the purpose of managing their inventory efficiently. For this purpose they are using the micro soft access, Excel, SPSS and other business soft wares.

 

3: -Ordering system.

Computerized system increases the efficiency in managing the ordering system of their business. Storing order and performing quickly for the users and customer is increased in the computerized system.

 

4: -Customer satisfaction.

Customer satisfaction is an important variable that lead the business towards the computerization of their business, because it increase the moral of the company. Example is printed receipt.

 

5: -Time saving.

Computerized system save a lot of time of management thus many business have adopted the computerized system for the purpose of saving their time.

 

6: -Cost.

By adopting the computerized system business save administrative and operating cost. They don’t need to go somewhere to take orders; orders are coming through the online system and they also saving advertisement cost by launching their web site on the Internet. Because advertisement through internet is much cheaper than the advertisement through print or electronic medias.

7: -Efficient retrieval and storage of data.

By adopting the computerized system efficient data retrieval and storage of data is possible. We have to give just one command to retrieve the whole record about a particular product. Large amount of data can be stored in the hard disks. In manual system we have arrange and manage paper and files to store the data.


Objectives

 

 

The conclusion drawn through the interpretation of the results of data analysis should be objective, that should be based on the facts resulting from the findings of the actual data and not based on our own or emotional values. In our research report we kept care that our research direction should be objective, and we are searching for right figures for study. We used data that collection method, measurement instrument, and sampling technique in our research, which based on the facts and they have reasons for using that particular method and techniques for our research. Actually our objective is to guide the management regarding their problem.

 

Our study objective is “to measure the awareness level in the market regarding the computerization of their business”.

Research approach

 

 

1) Data collection method.

We used survey for data collection. Because we can’t measure the aware ness level in market regarding computerized system without survey method, other data collection method like observation is not appropriate for our research, because we have to ask question to the respondent in order to get the desired information.

 

2) Measurement instrument.

We used questionnaire as our measurement instrument.

 

a) Preliminary design.

*Type of questionnaire.

The type of our questionnaire is Disguised and structured.

 

*Responded.

We divided our respondent into two categories, services concern business and goods concern business.

 

*Interview technique.

We used direct and structured interview technique in our research study.

 

b) Question contents.

Content validity has been considered while preparing questionnaire.

 

c) Question phrasing.

Wording of questionnaire is kept simple, so that, it is easy for the responded feel no difficulty to fill the questionnaire.

 

 

 

 

 

3) Sampling technique.

We used judgment sampling for our research study that is a type ofnon-probability sampling. Because we are required the information that can only be provided by the experts and the sampling frame is also not available.

 

Sampling procedure

 

Our sampling procedure consist of the following steps.

Step1: - Define the population

The population for our research study is “ all organizations in market, whether they have manual system or computerized system for their business.

Step2:- Specify the sample frame

 

A sample frame is mean of representing the population. In our research study the sampling frame is not complete because we are concerned with the small business in the market, those small business are very large in numbers and we can’t exactly count the numbers of small business. There fore we are using the non-probability sampling.

 

Step3:- Specify the sampling unit.

The sampling unit is the basic unit containing the elements of the population to be sampled. It may be element itself or a unit in which the element is contained.

 

Step4:- Selection of sampling method.

The sampling method is way the sample units are to be selected. In our research study we were two choices of selecting sample.

 

a) Probability sampling

b) Non-probability sampling

 

For our research report we have selected the non-probability sampling method. In non-probability sampling we have selected the judgment sampling, because we are looking for the information only a few experts can provide. We met the managers of different organizations, interview them and filled up our questionnaire regarding the required information.

 

Step5: - Determine the sample size.

 

We are using the judgment sampling therefore we have selected the sample size (n) on the basis of personal judgment sampling. Because judgment sampling is non-probability sampling and there is no statistical formula for calculating the sample size in non-probability sampling.

 

Sample size

 

For our research study we have selected the sample of 60 businesses.

Sample size=60

 

 

Step6: - specify sampling plan

We have divided our population in two categories.

1. Selling concern businesses.

  1. Services concern business.

We have selected 10 services concerned businesses and 50 selling concern business out of our sample size 60.

We have directly gone to organizations and met their managers interviews them and got our desired information.

 

Step7: - select the sample.

 

Now we select the actual sample for our research it includes selecting a particular business firm we want to study.

 

For example we have selected MDA, Tehsil Municipal corporation, Range.

 

4) Analytical techniques.

We used different statistical tools as %age and mode.

For this purpose we used pie charts for graphical representation.

We can also use some other graphical techniques for showing our findings.

Time and cost requirements

 

 

Time and cost requirement include the time need to accomplish the research and the cost we have to incur in order to complete our research.

Time and cost can be explained with the help of pert chart.

The time period of our research is was very limited and we have also faced the financial problem to accomplish the research.

Technical Appendixes

 

it include any statistical or detailed information in which only one or few potential researchers may be interested.

it may include different statistical formulas for calculating mean, mode and median etc. it also include the statistical tables for calculating different measurements.

 

 

 

 

 

 

 

 

 

Results and analysis

 

 

Q#1: Do you think computer has brought revolution in business?

 

Options

Frequency

% Age

Yes

53

88.33

No

7

11.67

Total

60

100%

 

It means that 11.67% of the respondent don’t have any idea about computer revolution and they are unaware regarding the benefits of computerized system.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Q#2: Have you any computer for personal use?

 

 

Options

Frequency

% Age

Yes

44

73.33

No

16

26.67

Total

60

100%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Q#3 Have you adopted the computerized system? (If yes then go to Q#4, if no go to Q# 5,6) 

 

 

Options

Frequency

% Age

yes

22

36.67

No

38

63.33

Total

60

100%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Q#4: For what reasons you have adopted the computerized system?

 

 

Options

Frequency

% Age

Expansion of business

5

11.9

Efficient inventory system

11

26.2

Cost

5

11.9

Customer satisfaction

7

16.67

Ordering system

2

4.76

Time saving

9

21.46

Efficient retrieval and storage of data

3

7.14

total

42

100%

 

Most of the business adopted computerized system due to efficient inventory system whose % Age is 26.2.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Frequency Distribution of results obtained from question # 4.

Variables

Tally

Frequency

Expansion of business

1111

5

Efficient inventory system

1111 1111 1

11

Cost

1111

5

Customer satisfaction

1111 11

7

Ordering system

11

2

Time saving

1111 1111

9

Efficient retrieval and storage of data

111

3

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Q#5 which factors do you thinks is preventing you to adopt the computerized system?

 

 

 

Options

Frequency

% Age

Hard ware reliability

3

6.12

Soft ware cost

6

12.24

Implementation

15

30.61

Lab problem

10

20.41

Unskilled staff

15

30.61

Total

49

100%

 

We see that 30.61% businesses have not adopted computerized system due to implementation and unskilled staff.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Frequency Distribution of results obtained from question # 5

 

Variables

Tally

Frequency

Hard ware reliability

111

3

Soft ware cost

1111 1

6

Implementation

1111 1111 1111

15

Lab problem

1111 1111

10

Unskilled staff

1111 1111 1111

15

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Q#6: If system analyst helps you to solve your problems then, what are the chances that you will go for the computerization of your system?

 

Options

Frequency

% Age

Very high

2

5.26

High

14

36.84

Moderate

12

31.58

Low

5

13.16

Very low

5

13.16

Total

38

100%

 

We see that if system analyst helps them to solve their problems then

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Frequency Distribution of results obtained from question # 6

 

 

Options

Tally

Frequency

Very high

11

2

High

1111 1111 1111

14

Moderate

1111 1111 11

12

Low

1111

5

Very low

1111

5

 

 

 

 

 

Conclusion

By our research we have concluded that most of the business in the market are aware of computerized system but due to some problems they are unable to implement computerized system and business soft wares for their business. The most commonly faced problems are Hardware reliability, Software cost, implementation, Lab problem, and unskilled staff.

Some of the organizations are using the computerized system for several reasons described in the above paragraph.

Actually the problem of unawareness result form the lack of communication between software houses and these small businesses. Soft warehouses wants to sell their products at reasonable price and organization also want to purchase their product but due to wrong information the deal is not completed.

Some Recommendations for our

Problem

Some recommendations to deal with the problems for adopting computerized system for business are,

 

Ø Soft warehouses should contact these small businesses and give them all information about cost and benefit of using computerized system for their business.

 

Ø Business should hire some system analyst, which will study their organization and then, will design a structure for computerized system for their business, and give detailed cost and benefit analysis of the system.

 

Ø Govt should play an important role in solving their problems, which they are facing in adopting the computerized system. For example in govt. sector govt. can provide the new building for solving the Lab. problem.

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