My Today MID TERM Paper (17-Dec-2016) - MKT530

[+ Overseas - DXB]

Subjective Questions:

My Todays Paper:

 

1-      Briefly explain the marketing concepts? Marks 5

 

2-      How left hemisphere is different from right hemisphere, discuss with help of an example. Marks 5

 

 

3-      Marketers use consumption pattern to understand personalities of customers, what type of personalities have been founded on consumption pattern, discuss them with example – Marks 5

 

4-      Being a manager of pharmaceutical company, you are required to collect data regarding the feedback of pain killer jell from customers, what method you will apply to collect the data? discuss. Marks 3

 

5-      Create a compression between performance and conformance with the help of real life example. Marks 3

MCQz were conceptual but easy.

Best of Luck