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My Today MID TERM Paper (17-Dec-2016) - MKT530
Subjective Questions:
My Todays Paper:
1- Briefly explain the marketing concepts? Marks 5
2- How left hemisphere is different from right hemisphere, discuss with help of an example. Marks 5
3- Marketers use consumption pattern to understand personalities of customers, what type of personalities have been founded on consumption pattern, discuss them with example – Marks 5
4- Being a manager of pharmaceutical company, you are required to collect data regarding the feedback of pain killer jell from customers, what method you will apply to collect the data? discuss. Marks 3
5- Create a compression between performance and conformance with the help of real life example. Marks 3
MCQz were conceptual but easy.
Best of Luck
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