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If you're thinking about going into the graphic arts and designing, you may be asking yourself, "Where do graphic designers work?" There are many, many different places where graphic designers work, including the comfort of their own homes. You can work for a large business or a small, nonprofit organization and everywhere else in between. The following are a few of the most popular places for graphic designers to work:

Ad Agencies
As a graphic art designer for an advertising agency, you will work to help sell clients' products and/or services to their target market using your creative skills and technical abilities. Your skills and abilities will be used to put the clients' offerings and brand image in the best possible light, whether through television, the Internet or various print mediums.

Freelance Photography
It's also possible to be your own boss as a graphic designer, which could be a great choice if you want to be responsible for planning your own schedule and be able to work in your pajamas. If you are a self-motivated go-getter with an entrepreneurial spirit you can be successful as a freelancer, which means you advertise yourself on the Internet, through networking and various local media, and find clients looking for your services. Many companies prefer to hire freelancers on a project-by-project basis because it is more affordable, especially if they don't require the service full-time.

Organizational Jobs
Many corporations, nonprofit agencies, government departments and other organizations have in-house graphic designers on their teams to work on everything from the pages of their website to the company newsletter and brochures to the logo and brand image. This is a great choice if you thrive on stability.

Print Publishing
Publications, such as journals, newspapers and magazines, need graphic art designers to do their layouts and make the finished product look as pleasing to the eye as possible. You may also find work with book publishers, since so much importance is placed on the covers of books these days.

As with almost any profession, it is possible to teach the graphic arts to budding students once you have amassed a fair amount of experience and knowledge in the field. You might find work in technical schools, community colleges, state colleges or private universities, depending on your experience, qualifications and personal motivations. There are also more graphic design teachers in many public and private high schools these days.


Brand guide, brand style guide and brand book very important for your brand. Brand guidelines are essential for the smooth working of your business.


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